Audiovisual media & societies: memorable achievements and future challenges
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Registration and relevant information is available at the following link: COPEAM CONFERENCE 2026
The 33rd annual Conference of COPEAM will take place in Tunis from 7 to 9 May 2026, kindly hosted by Télévision Tunisienne, one of our network’s members.
As every year, the Conference will gather high-level representatives from the media, cultural and institutional sectors across the Mediterranean region, to discuss a topic of shared strategic importance. The 2026 edition holds particular symbolic value, coinciding with the 60th anniversary of public television in Tunisia and the 30th anniversary of COPEAM, a double milestone that invites both reflection and forward-looking vision.
Under the theme “Audiovisual media & societies: memorable achievements and future challenges”, the Conference will explore the historic contribution of audiovisual media to the development of Mediterranean societies, while addressing the profound transformations currently reshaping this area.
Over the decades, audiovisual media have played a crucial role in shaping societies. In Tunis, the debates will focus on how media particularly public service broadcasters can continue to contribute to social growth and cohesion. Special attention will be devoted to the relationship with audiences: strengthening dialogue with citizens and rethinking strategies to reconnect with younger generations especially Gen Z and Gen Alpha whose media consumption habits are increasingly subject to online platforms and social media.
An additional focus will be on the impact of artificial intelligence on the media industry. AI is transforming production workflows, content distribution and audience interaction, offering powerful opportunities for innovation and development. Yet it also raises critical questions: How can AI be responsibly integrated into editorial and creative processes? How can public media protect their content and preserve their value in an ecosystem dominated by global digital platforms and generative technologies? And does the rise of AI risk undermining the democratic mission and editorial integrity of audiovisual media?
During the morning plenary session on May 8, invited experts and speakers from both shores of the Mediterranean will delve into these themes through a high-level panel and a showcase of contributions from the COPEAM network. In the afternoon, the General Assembly will take place and will be open exclusively to COPEAM members.
Bringing together experience and innovation, memory and transformation, COPEAM 33rd annual Conference in Tunis aims to reaffirm the essential role of audiovisual media in shaping Mediterranean societies and to define a shared vision for navigating the challenges of the digital-driven era.